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Publishers

Tozex Publishers

With Tozex tags, publishers help bring people-based marketing beyond Facebook to the rest of the Internet.

Tozex tags enable advertisers to extend people-based marketing across devices and browsers. Our tags are quick and easy to activate, and compatible with most websites and mobile apps. With people-based marketing, advertisers can now capture the complete path to purchase — which can lead to better results.

Publisher Benefits

Gain credit for conversions associated with ads delivered on your site or app
Access new budgets tied to test and DR campaigns by enabling ROI measurement across devices
Drive better results by enabling advertisers to measure creative performance across devices

Advertiser Benefits

Measure ROI by attributing conversions to ads delivered on publisher sites or mobile apps
Improve ROI analyses by measuring ad exposure across devices
Optimize ad spend and creative targeting with cross-device audience insights
Eliminate wasted budget by measuring reach and frequency across devices